- sales@gayadnetwork.com
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LGBTQ Audience Targeting
Refine Your Audience Target for Efficiency
Gay Ad Network audience segments may be created to refine audience composition and improve campaign efficiency. Segments may be constructed by combining our first-party audience data with data from Mastercard, Nielsen, Acxiom, Oracle and other third-party providers. Reporting by audience segment allows advertisers to compare the results between their various targeting options.
Luxury Buyers
With high disposable income, these wealthy buyers have a propensity to spend on the finer things in life.
Frequent Travelers
These frequency-fliers love to travel the world for business and pleasure.
LGBTQ Early Adopters
Brand-conscience and technically savvy, these progressive buyers influence their peers.
Proud Parents
These LGBTQ moms and dads prefer grocery shopping and retail buying from inclusive brands.
LGBTQ Green Team
Socially conscience and eco-friendly, these LGBTQ buyers seek out environmentally safe brands.
Wedding Bells
These LGBTQ couples are engaged or planning to get married soon.
That's Entertainment
These buyers frequently attend movie premiers, musical performances and live events.
Gen Z
These 18-24 year old LGBTQ youth comprise the new generation of LGBTQ consumers.
Automotive Buyers
These LGBTQ consumers are in-market for buying or leasing a new vehicle.
Demographic Targeting
- Age
- Gender
- House Hold Income
- Language
Behavioral Targeting
- Past Purchases
- Brand Affinity
- Interests
- In-market intent
- Psychographics
- Lifestyles
Contextual Targeting
- Page Content
- Viewability
- White List
- Retargeting
- Time of Day / Day of Week
- Browser Type
- Device / Operating System
Geo-Targeting
- National
- City
- DMA
- State/Province
- Zip Code
Third-Party Data Providers
- Acxiom
- AdAdvisor
- AddThis
- Alliant
- Arcametrics
- BlueKai
- Colligent
- Comscore
- D&B
- Datacratic
- Dataline
- DataLogix
- Experian
- Forbes
- I-Behavior
- IXI
- Lotame
- Mastercard
- Media Source
- Nielsen
- Relevante
- Sir Data
- Symphny IRI
- TARGUSinfo
- TransUnion
- TruSignal
- V12
- Webbula