- 1. Using a text editor, create a file called ads.txt with two line:
appnexus.com, 1773, RESELLER, f5ab79cb980f11d1
rubiconproject.com, 9148, RESELLER, 0bfd66d529a55807
- 2. Upload the ads.txt text file to your main directory so that it appears at https://YOURDOMAIN.COM/ads.txt
- 3. Once uploaded, the file should look like this: http://www.gayadnetwork.com/ads.txt
- FYI: ads.txt stands for “Authorized Digital Sellers,” and the aim of the initiative is to increase transparency in the way that programmatic advertising is sold to protect buyers from spoofers. It works by giving verified publishers and distributors an easy way to declare, publicly, the companies that they allow to sell their digital inventory. They do this by preparing and publishing the “/ads.txt” file, creating a public record of Authorized Digital Sellers and helping buyers to quickly identify which sellers are allowed to handle ad inventory for which publishers. This makes it much harder for scammers to profit from selling fake inventory and gives buyers peace of mind that the ad space they buy is authentic.